EPISODE · Nov 17, 2021 · 32 MIN
#82 - Getting out of the script for more effective Gap Selling (Keenan, Author of Gap Selling)
from 30 Minutes to President's Club | No-Nonsense Sales · host Armand Farrokh & Nick Cegelski
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: * Don’t talk about root causes/technicalities until you get to the business impact first. * Condense the problem you solve into a single sentence - stop overcomplicating things. * Lean on their desired future state instead of talking about the past. * Get to the question/reason behind those unexpected/general questions. ====================== Keenan’s Path to President’s Club: * Author of Gap Selling * CEO @ A Sales Guy Consulting RESOURCES DISCUSSED Join our weekly newsletter Things you can steal 30MPC Training: 30mpc.com/training
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#82 - Getting out of the script for more effective Gap Selling (Keenan, Author of Gap Selling)
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