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#82 Mellissa Penteado, CEO do grupo proScore ▷ Da inovação à inclusão financeira: Estratégias, desafios e impactos no setor financeiro tradicional episode artwork

EPISODE · Jul 24, 2024 · 26 MIN

#82 Mellissa Penteado, CEO do grupo proScore ▷ Da inovação à inclusão financeira: Estratégias, desafios e impactos no setor financeiro tradicional

from Líderes de Marketing e Vendas · host InboundCycle Brasil

Neste episódio, Jalusa Lopes conversa com Mellissa Penteado, CEO do grupo ProScore. Mellissa compartilha sua trajetória, começando com o desejo de independência financeira aos 13 anos, e a fundação da proScore, o primeiro bureau 100% digital do Brasil. Ela discute os desafios de educar o mercado para adoção de soluções tecnológicas e financeiras, e o impacto da fintech Bancoin na inclusão financeira. Além disso, Mellissa revela estratégias de crescimento, desde parcerias até automação de processos, sempre com o cliente no centro. Redes sociais da Mellissa: LinkedIn Instagram Redes sociais da proScore: LinkedIn Instagram

Episode metadata supplied by the publisher feed · Published Jul 24, 2024

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#82 Mellissa Penteado, CEO do grupo proScore ▷ Da inovação à inclusão financeira: Estratégias, desafios e impactos no setor financeiro tradicional

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