852 Automating Routines with Micah Dickerson, Director of Product Management at Web.com and Lighthouse 360

Micah Dickerson is a Director of Product Management with Web.com responsible for its award-winning Lighthouse line of patient communication software for dentists, having previously managed key areas of AutoCAD and AutoCAD for Mac at Autodesk. Through his work with Web.com, he studies the overall dental patient experience and looks for ways that technology can improve upon it. He's been working in the software world for more than 17 years, and has a background in architecture, web technologies, market research and visual design. Micah is a graduate of the University of California with additional education in graphic design and architecture.   Lighthouse 360 was designed specifically to help dentists eliminate hours of manual work (16 hours per week on average) by automating daily patient interactions and office routines such as appointment reminders and patient reviews. With the new Fill-in feature, Lighthouse 360 addresses what has been cited in DentistryIQ and the Hartford Business Journal as a potential $30,000 per year loss for most dental practices.   The Fill-in feature detects last-minute cancellations in a dentist's schedule and automatically reaches out to patients most likely to want the vacated appointment – such as those who are overdue for their checkups or have requested a more immediate appointment time. Once a patient has confirmed interest, the dentist simply approves the new appointment. Fill-in is available at no additional cost to existing and new Lighthouse 360 clients.   Lighthouse 360 has been recognized by The Townie Choice Awards, one of the most prominent peer recognitions in dentistry and organized by Dentaltown Magazine. The software is also a Dental Product Shopper (DPS) Evaluators' Choice.   About Lighthouse 360 Lighthouse 360 – a Web.com brand since 2016 – automates dentists' daily consumer interactions and office routines such as appointment reminders, leading to improved operational efficiency and business results. Lighthouse 360 features include phone, text, email and postcard appointment automation, reactivation letters, family messages, patient reviews, seamless practice management integration, all-day data synchronization and more. The automated messaging capabilities have helped customers increase production by an average of 30 percent, and its features designed to boost practice efficiency, on average, save dental practices 16 hours per week and eliminate seven hours of weekly phone time for the front desk.  Lighthouse 360 serves dentists throughout the United States and Canada. Lighthouse 360 scored a 4.9/5.0 from current clients who were asked by Dental Product Shopper to rate and comment on their experience with the product. Further, 80 percent of clients say using Lighthouse 360 has increased the overall happiness of their staff.   About Web.com Web.com Group, Inc. (Nasdaq: WEB) is a global provider of a full range of Internet services to small businesses to help them compete and succeed online. Web.com meets the needs of small businesses anywhere along their lifecycle with affordable, subscription-based solutions including domains, hosting, website design and management, search engine optimization, online marketing campaigns, local sales leads, social media, mobile products and ecommerce solutions.   www.lh360.com