89: The Power of TikTok With Katie Love

TikTok – one of the fastest growing social media platforms on the planet. Is it for millennials? Is it designed to teach you how to dance? Or maybe, just maybe, is it a platform that can help you grow your business? Today, we’re talking about the power of TikTok and the insane impact it can make on your business. I brought in social media guru, Katie Love, from Love Social Media to give us the scoop. In this episode, you’ll learn:Recommendations for small business owners who are feeling overwhelmed by social mediaWhy you don’t need to be on every single social media platformHow to not fall into the ‘comparison problem’ on social mediaSome of Katie’s social media essentials What is a social media plan and why is it so important?Why you should jump on the TikTok bandwagon right now!Content ideas for small business owners who are just starting out on TikTokSome of Katie’s favorite client success stories that are killing it on TikTokWhy finding your niche and having fun is so important when putting out TikTok contentThe #1 recommendation to people starting a TikTok profileKatie is an expert social media strategist. She’s helped numerous businesses turn followers into real sales and leads. Katie has over a decade of social media experience under her belt and loves creating engaging content and branding for her clients.​Katie has worked for TV stations across the country and as a news reporter, she learned to brand herself through social media. Now, she loves telling business owners' stories with engaging content, video and graphics.Katie lives in Pittsburgh, PA but works with clients across the globe!---RESOURCES FROM THIS EPISODEThe FREE photo editing app that Katies loves: LightroomKatie’s favorite social media scheduler: Later.comCONNECT WITH KATIE LOVETikTok: @katielovesocialFacebook: @KatieLoveSocialMediaInstagram: @katielovesocialWebsite: loveyoursocialmedia.comCONNECT WITH LAURAAURA Instagram: @thatlauraauraFacebook: @thatlauraauraTwitter: @thatlauraauraWebsite: LauraAura.comTHANK YOU, GUTSY TRIBE!We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.Support the showLeave a Review!We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970