#9 Gobernanza y cultura del dato: uniendo equipos para mejorar resultados

from Directo al Dato: El Podcast de Infoverity · host Infoverity Podcast ES

En este episodio de Directo al Dato, nos acompaña Marta Díaz, Head of Data Platform en Adevinta y presidenta de DAMA España, una de las voces más influyentes del sector. Marta nos desvela cómo la gobernanza y la cultura del dato son los pilares para conectar equipos y transformar los resultados del negocio. A través de casos reales de empresas como Leroy Merlin, abordamos los desafíos más comunes: desde superar la resistencia al cambio hasta demostrar el ROI de cada iniciativa. Descubre cómo convertir una plataforma de datos en un activo estratégico y por qué el ‘garbage in, garbage out’ se combate con propósito y colaboración. Un episodio esencial para líderes que buscan llevar su estrategia de datos al siguiente nivel.

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This episode is 35 minutes long.

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This episode was published on August 25, 2025.

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