91 - Podcast KPIs to Build Your Business episode artwork

EPISODE · Jan 30, 2026 · 14 MIN

91 - Podcast KPIs to Build Your Business

from Not Your Mom's Sales Podcast · host Julie Deem

Send us Fan MailAre you pouring time, energy, and money into your podcast but still wondering why it’s not driving real business growth? In this episode, Julie Deem breaks down the podcast KPIs that actually matter if your goal is leads, clients, and revenue, not just downloads. If you’re ready to turn your podcast into a strategic sales and marketing tool instead of an expensive hobby, this episode is for you.Get Ready to Learn:How to identify the awareness metrics that tell you whether the right people are finding your show.What engagement metrics reveal about listener trust, retention, and content effectiveness.How to track conversion metrics that directly connect your podcast to sales and booked calls.Why email list growth is one of the most important KPIs for long-term podcast ROI.How to calculate cost per acquisition and lifetime value for podcast-generated clients.Schedule a complimentary call to see if podcasting is a good fit for you:https://calendar.app.google/wpAMjtyWsGsA4dLS6Extra resources at:https://www.thebusinesspodcasteditor.com/Have a question? Send me a message on Instagram:https://www.instagram.com/indymompreneur/

Episode metadata supplied by the publisher feed · Published Jan 30, 2026

Send us Fan Mail Are you pouring time, energy, and money into your podcast but still wondering why it’s not driving real business growth? In this episode, Julie Deem breaks down the podcast KPIs that actually matter if your goal is leads, clients, and revenue, not just downloads. If you’re ready to turn your podcast into a strategic sales and marketing tool instead of an expensive hobby, this episode is for you. Get Ready to Learn: How to identify the awareness metrics that tell you whe...

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This episode is 14 minutes long.

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This episode was published on January 30, 2026.

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Send us Fan MailAre you pouring time, energy, and money into your podcast but still wondering why it’s not driving real business growth? In this episode, Julie Deem breaks down the podcast KPIs that actually matter if your goal is leads, clients,...

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