#93 De eiwithype (met Jop de Vrieze)

What this episode covers

De supermarkt ligt er vol mee en op social media raken ze er niet over uitgepraat: eiwit of proteïne. Maar waar komt die enorme focus op eiwitten eigenlijk vandaan? En hoe past deze hype in de functionele manier waarop we naar voeding kijken? Producten met extra proteïne krijgen bovendien vaak automatisch een gezond imago. Is dit marketing of misleiding? Ik ga erover in gesprek met wetenschapsjournalist Jop de Vrieze, auteur van het boek Proteïne. Ik mag één exemplaar van zijn boek weggeven. Wil je kans maken? Meld je dan aan voor de LeefstijlLab Mastery en/of stuur mij vóór 5 juni een mailtje met 'Proteïne' in de onderwerpregel. Daarna maak ik de winnaar bekend.SHOWNOTESWil jij je als professional verdiepen in leefstijl en gedragsverandering? Bekijk dan dan het opleidingsaanbod op www.leefstijllab.nl Wil je toegang tot de LeefstijlLab Mastery, kans maken op het boek én elke week een gratis gedragsinzicht van dr. Roel Hermans in je mailbox? Check dan www.leefstijllab.nl/mastery

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How long is this episode of LeefstijlLab podcast?

This episode is 55 minutes long.

When was this LeefstijlLab podcast episode published?

This episode was published on May 28, 2026.

What is this episode about?

De supermarkt ligt er vol mee en op social media raken ze er niet over uitgepraat: eiwit of proteïne. Maar waar komt die enorme focus op eiwitten eigenlijk vandaan? En hoe past deze hype in de functionele manier waarop we naar voeding kijken?...

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