#94: Global Coalition Loyalty Insights with Payback's CEO Bernhard Brugger

The World’s Largest Loyalty Programs™ research report from Let’s Talk Loyalty is now available.Download it by subscribing to our newsletter on the World’s Largest Loyalty Programs™ now.---------------Recently voted one of the most innovative companies in Germany, Payback is a world-famous coalition loyalty programme, headquartered in Germany, that boasts over 80 million members.The company actually operates coalition programmes in six international markets, and enjoys extraordinary levels of engagement, with an extraordinary performance and over 95% of Payback Points redeemed by members!Berni Brugger is the CEO who has led the company for over twenty years from its humble origins as a simple multi-partner programme, through its acquisition by American Express, now to its current positioning as a global marketing technology and services company.In this show of "Let's Talk Loyalty", Berni highlights the amazing successes achieved over the last twenty years, the (surprising) continued popularity of postal mailings with members, as well as the retail sectors that are thriving despite the challenges of Covid 19.Show Notes: 1) Bernhard Brugger - CEO PAYBACK Global Loyalty Coalition2) Payback Global Loyalty Coalition 3) Comarch Loyalty Marketing Platform

NOW PLAYING

0:00 49:55

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

Sunday Morning Linux Review - MP3 Feed Tony Bemus, Mary Tomich, Phil Porada, and Tom Lawrence Sunday Morning Linux Review www.smlr.us is a podcast with Tony Bemus, Mary Tee , Phil Porada, and Tom Lawrence. We talk about the Linux and Open Source News. Edited episodes and show notes are found at www.smlr.us , We will be Live on IRC #SMLR and Video: youtube.com/c/SmlrUs Teen Taal Aaj Tak Radio Teen Taal is a witty, comedy oriented Hindi podcast where three musketeers Kamlesh Kishore Singh, Panini Anand and Kuldeep Mishra talk about various issues with a pinch of humour and fun. The topic of conversation varies from politics, Indian society, jokes, Viral stuff on social media, food, movies and many more. Catch your share of fun every Saturday.इस पॉडकास्ट के नायक और खलनायक हैं,तीन तिलंगे- कमलेश किशोर सिंह, पाणिनि आनंद और कुलदीप मिश्र. ये तीनों लोग हफ़्ते की घटनाओं पर अतरंगी अंदाज़ में बातें करते हैं, ठहाकों के साथ और अपने अपने biases के साथ. ये पॉडकास्ट सबके लिए नहीं है. जो घर फूंके आपना, सो चले हमारे साथ. यानी वही लोग सुनें जिनका आहत होने का पैरामीटर ज़रा ऊंचा हो. हर शनिवार, आज तक रेडियो पर. जय हो. Integrating Nutrition, Psychology and Neuroscience to Measure Infant Development in the UK & Gambia Talk by Dr Sarah Lloyd Fox, Birkbeck College, on infant brain imaging in The Gambia GSMC Classics: Soldiers of the Press GSMC Podcast Network Soldiers of the Press, was a war drama series, that ran from 1942 to 1945. The program, narrated by correspondents from the United Press, Walter Cronkike and Harrison Salisbury, told recent news from action during World War II. GSMC Classics presents some of the greatest classic radio broadcasts, classic novels, dramas, comedies, mysteries, and theatrical presentations from a bygone era. The GSMC Classics collection is the embodiment of the best of the golden age of radio. Let Golden State Media Concepts take you on a ride through the classic age of radio, with this compiled collection of episodes from a wide variety of old programs. ***PLEASE NOTE*** GSMC Podcast Network presents these shows as historical content and have brought them to you unedited. Remember that times have changed and some shows might not reflect the standards of today’s politically correct society. The shows do not necessarily reflect the views, standards, or beliefs of Golden State Media Concepts or the

URL copied to clipboard!

Share this episode

Similar Episodes

Similar Podcasts

Age Verification