99. Meta ads best practices for your online store in 2024/2025

Scaling your e-commerce business with Meta ads can feel like the final piece of the puzzle—but only if you get the strategy right. Without the right foundations, it’s easy to waste money on ads that don’t convert. In this episode, I’m sharing the exact Meta ads best practices that will set you up for success in 2024 and beyond. From knowing your numbers to simplifying your ad account structure, I’ll help you make sense of what it takes to run profitable, scalable campaigns. Plus, you’ll hear how my clients have used these strategies to achieve incredible growth, including one who scaled their business by over 600% in just a few months! Here’s what we cover: Why understanding your cost per sale is more important than focusing on ROAS. The best way to scale your campaigns while keeping them profitable. How simplifying your ad account can lead to better performance. If you’ve ever felt lost or frustrated by Meta ads, this episode will give you the clarity and confidence to scale your business to new heights. Want to work together?  Take a look at my programs here:https://www.jodieminto.com/work-with-meLinks:- Have me inside your Facebook ads account: Apply for the Mastermind program- Visit the full podcast page here: https://jodieminto.com/podcast/- Visit my full website: https://jodieminto.com/- Let’s connect on Instagram: https://www.instagram.com/iamjodieminto/