EPISODE · Nov 22, 2024 · 11 MIN
A Balancing Act: How to Manage Multiple Sales Channels with Mark Cohen
from Stock Takes with Katana · host Katana Cloud Inventory
In this episode, Mark, Head of Tech Partnerships at Katana, explores the challenges of scaling inventory-based businesses. Drawing from two decades of experience, Mark discusses multichannel selling strategies, the importance of forecasting, building a connected tech stack, and transitioning between B2B and B2C models. He emphasizes the value of hiring experts to optimize processes and avoid costly mistakes. Links: Connect with Mark on LinkedIn Connect with Sarah on LinkedIn Learn more about Katana Cloud Inventory
What this episode covers
In this episode, Mark, Head of Tech Partnerships at Katana, explores the challenges of scaling inventory-based businesses. Drawing from two decades of experience, Mark discusses multichannel selling strategies, the importance of forecasting, building a connected tech stack, and transitioning between B2B and B2C models. He emphasizes the value of hiring experts to optimize processes and avoid costly mistakes. Links: Connect with Mark on LinkedIn Connect with Sarah on LinkedIn Learn more about Katana Cloud Inventory
NOW PLAYING
A Balancing Act: How to Manage Multiple Sales Channels with Mark Cohen
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Jan 2, 2026 ·47m
Dec 21, 2025 ·46m