A Former Emmy Winner Reveals the Power of PR

from CFO Bookshelf · host Mark Gandy

Gaining media attention may not be an ongoing goal for many growing businesses. However, a former TV host and Emmy-award winner in consumer reporting explains that if we can pitch the media effectively, we can sell anything to anyone.Katrina Cravy is the author of On Air: Insider Secrets to Attract the Media and Get Free Publicity. This easy-to-read book also has far-reaching applications, for presentations, pitches of any type, and YouTube videos.This fast-paced conversation includes Katrina's impactful H.A.V.E. formula, the power pose, the seven-second rule, killer-filler words, and much more.

What this episode covers

Gaining media attention may not be an ongoing goal for many growing businesses. However, a former TV host and Emmy-award winner in consumer reporting explains that if we can pitch the media effectively, we can sell anything to anyone. Katrina Cravy is the author of On Air: Insider Secrets to Attract the Media and Get Free Publicity. This easy-to-read book also has far-reaching applications, for presentations, pitches of any type, and YouTube videos. This fast-paced conversation includes Kat...

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A Former Emmy Winner Reveals the Power of PR

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This episode is 47 minutes long.

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This episode was published on December 3, 2022.

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