A Free Strategy to Get a Clear Picture of Your Audience

I'm reading the book Make Noise A Creator's Guide to Podcasting and Great Audio Storytelling and in the book author Eric Nuzum has a cool strategy of going to http://images.google.com and typing in some of the keywords that you might use about your subject. Find some pictures of people and maybe print them out, and then make up their bio. Give them a name. You could have a few people. Then when you are coming up with topics you can look at your makeshift audience members and ask yourself, "Is this person going to find it engaging?"  Oprah Winfrey (you may have heard of her) called her target audience member "Suzie Homemaker" and she would ask herself if the show's topics would help Suzie Homemaker. If nothing good was going to come from a topic then she wouldn't do it.  Write the "back story" of the images you find and when you are working on your show you can look at the images and their story and ask yourself "Would (name of person) find this helpful? Would this make them laugh, cry, think, groan, educate, or entertain them? If so then do it. Mentioned in this episode:Podcasting in Six Weeks - Free CourseWe are bringing back Podcasting in Six Weeks and this time we are running an experiment and that is IT's FREE. Meeting weekly and go step by step and launch your podcast (it's designed for someone who does have a podcast, but wants one). Go to www.schoolofpodcasting.com/sixweeksPodcasting in Six WeeksReady To Grow Your Podcast?Starting August 19th (So sign up now) a cohort class at the School of Podcasting will lead members through the process and steps of growing your audience. You will receive feedback, and action steps to take to make your show in downloads, reach, and influence. Use the coupon code listener to save when you sign upSchool of PodcastingThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy