A Gartner Expert Explains Why Most B2B Transformations Fail - Jackie Swanson

from The eCom Ops Podcast · host SyncSpider

In this episode of the eCom Ops Podcast, host Norbert Strappler sits down with Jackie Swanson, Managing Partner at Gartner Consulting, to discuss why so many B2B transformation projects fail despite significant investments in software and AI.

Episode metadata supplied by the publisher feed · Published Aug 7, 2026

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A Gartner Expert Explains Why Most B2B Transformations Fail - Jackie Swanson

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