A new odyssey and Mia's no-BS approach to marketing episode artwork

EPISODE · Jan 22, 2025 · 19 MIN

A new odyssey and Mia's no-BS approach to marketing

from Got Marketing? · host Mia Fileman

It’s a new season, and we are looking and sounding very different. We're shaking things up and starting a new odyssey. In this episode, Mia explains the reasons behind the change and how her no-BS marketing philosophy will guide the way. Get ready for solo episodes packed with actionable tips, bold takes, fresh perspectives, and brand-new segments designed to keep things dynamic, fun, and impactful. Here’s what's in this episode:   Why formulas in marketing suck What’s new in Season 6: Solo episodes, weekly drops and exciting new segments The seven principles of Mia’s no-BS marketing approach, including why brand building beats shortcuts, how to work smarter (not harder), and why differentiation is everything. Why excitement is your secret weapon in marketing—and how to harness it for your brand.  Plus, Mia breaks down her big-picture goals for the podcast: manageable growth for her business but rapid growth for Got Marketing? She’s unapologetic about chasing podcast success—and if you’re curious about how she’s doing it, you won’t want to miss this episode.  Whether you’re tired of cookie-cutter templates or just looking for fresh ideas, this episode will inspire you to think differently about your marketing and business. Hit play and join Mia on this exciting new journey. It’s time to shake things up and make waves together.  What segments to expect in Season 6:  Gurus in the wild: Calling out unethical marketing moves. Strong opinions are sexy: bold takes on business, marketing, or life that challenge how you think. The big swing: Celebrating audacious marketing moves, whether they succeed or fail. Low-hanging fruit: Quick, actionable tips to level up your marketing today. Source of truth: Busting myths and cutting through the noise. Making waves: Exploring pop culture moments and their lessons for marketers.      Ask me anything We will have dedicated episodes where Mia answers your questions. Submit questions here: Got Marketing Podcast      Mentioned in this episode: Doctor Odyssey on Disney + The Digital Buzz, Carol   Connect with Mia on LinkedIn Follow got marketing? on Instagram Give us feedback

Episode metadata supplied by the publisher feed · Published Jan 22, 2025

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