A Review of International Hotel Tech Forum IHTF 2025

Hotels are racing into the tech age! AI makes check-ins fast and staff apps shine, while cloud tech is booming. Smart rooms? They’re not quite ready, and guests might not mind. At the International Hotel Technology Forum 2025, I sat down with leading voices sharing bold ways to boost bookings, simplify stays, and unlock data’s magic.Here’s their take:James Lemon from Stripe: Simple payments win guests’ hearts every time. Michael McCartan from IDeaS RMS: Smart marketing skyrockets your profits. Frank Wagner from ACT International: Cloud tech and data unlock huge gains. Carsten Wernetfrom SIHOT: Slick tools deliver seamless guest stays. Markus Mueller from Gauvendi: Sell rooms like Amazon—crafted for each guest. Expect top insights on how you can grow bookings, ease stays, and boost profits for your hotel.Travel Market Life is produced by Urban Podcasts.