EPISODE · Feb 6, 2023 · 26 MIN
ABM Mistakes You Can’t Afford to Make, with Greg Batchelor
from B2B Growth · host Sweet Fish
In this episode Benji talks to Greg Batchelor, Vice President of Growth Marketing at platform.sh.Discussed in this episode:Clear Sales & Marketing alignment on the GTM strategyMarketings need to own the funnelGetting the most out of ABM
What this episode covers
In this episode Benji talks to Greg Batchelor, Vice President of Growth Marketing at platform.sh.Discussed in this episode:Clear Sales & Marketing alignment on the GTM strategyMarketings need to own the funnelGetting the most out of ABM
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ABM Mistakes You Can’t Afford to Make, with Greg Batchelor
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