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EPISODE · Mar 23, 2026 · 5 MIN

Acquisition to Retention

from Marketing in Minutes with CMCI · host Villanova CMCI

Villanova alumni marketer Koleen Cavanaugh (Independence Blue Cross) shares how marketing touches the entire customer journey with senior marketing major Sofia Karrat.

What this episode covers

Villanova alumni marketer Koleen Cavanaugh (Independence Blue Cross) shares how marketing touches the entire customer journey with senior marketing major Sofia Karrat.

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Acquisition to Retention

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Frequently Asked Questions

How long is this episode of Marketing in Minutes with CMCI?

This episode is 5 minutes long.

When was this Marketing in Minutes with CMCI episode published?

This episode was published on March 23, 2026.

What is this episode about?

Villanova alumni marketer Koleen Cavanaugh (Independence Blue Cross) shares how marketing touches the entire customer journey with senior marketing major Sofia Karrat.

Can I download this Marketing in Minutes with CMCI episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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