Ad Infinitum: S2E1 - "Sound Strategy" with Mark Pollard -...

What this episode covers

“Either do the hard work of finding words that work hard, or use words that make hard work for everyone else.” Mark Pollard, Author of “Strategy is Your Words” The world’s only podcast solely dedicated to audio ads is back with a new season! Presenting Ad Infinitum Season 2, Episode 1 - "Sound Strategy." Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of strategy in audio advertising and ranks ads from five top audio spenders. But this job is too big for one person, so Stew welcomes Strategist Supreme Mark Pollard–podcast host, author, and CEO of Sweathead. Join them as they break down ads from big names with bigger budgets–Progressive, Apple, Verizon, AT&T, and Pfizer. The real question: are their strategies sound? Or do they hit a sour note? See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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How long is this episode of Media Roundtable?

This episode is 42 minutes long.

When was this Media Roundtable episode published?

This episode was published on February 21, 2024.

What is this episode about?

“Either do the hard work of finding words that work hard, or use words that make hard work for everyone else.” Mark Pollard, Author of “Strategy is Your Words” The world’s only podcast solely dedicated to audio ads is back with a new season!...

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