EPISODE · Jun 27, 2024 · 54 MIN
Adam Robinson: Founder-Led Growth on LinkedIn
from GTM Strategist Podcast · host Maja Voje
If you work on B2B solutions, you will want to build an audience on LinkedIn. Adam Robinson grew his LinkedIn audience from 0 to 80k Followers in 18 months. Adam Robinson is CEO at Retention.com and RB2B. Just 12 weeks after its launch, RB2B, a tool that helps B2B businesses identify anonymous website visitors, crossed $800,000 in ARR - 100% organically. Many founders, growth experts, and product managers I speak with can quickly come up with 101 reasons why they should not be doing what Adam did. I presented Adam with some potential objections, and he addressed all of them. Links: https://gtmstrategist.substack.com/p/how-to-win-the-linkedin-game-fair https://www.rb2b.com/ https://www.linkedin.com/in/retentionadam/ https://www.youtube.com/@retentiondotcom -- GTM Strategist: https://gtmstrategist.com/ https://www.linkedin.com/in/majavoje/ https://gtmstrategist.substack.com/
What this episode covers
If you work on B2B solutions, you will want to build an audience on LinkedIn. Adam Robinson grew his LinkedIn audience from 0 to 80k Followers in 18 months. Adam Robinson is CEO at Retention.com and RB2B. Just 12 weeks after its launch, RB2B, a tool that helps B2B businesses identify anonymous website visitors, crossed $800,000 in ARR - 100% organically. Many founders, growth experts, and product managers I speak with can quickly come up with 101 reasons why they should not be doing what Adam did. I presented Adam with some potential objections, and he addressed all of them. Links: https://gtmstrategist.substack.com/p/how-to-win-the-linkedin-game-fair https://www.rb2b.com/ https://www.linkedin.com/in/retentionadam/ https://www.youtube.com/@retentiondotcom -- GTM Strategist: https://gtmstrategist.com/ https://www.linkedin.com/in/majavoje/ https://gtmstrategist.substack.com/
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Adam Robinson: Founder-Led Growth on LinkedIn
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