EPISODE · Mar 23, 2026 · 38 MIN
Adanola's Laura Ward on the Art of Fashion Marketing
from Wear Abouts · host Manchester Fashion Institute
This week, we welcome Laura to the show. She's currently Senior Brand Marketing Manager at Adanola and before that was Marketing Director at Aries. Driving the narrative for two of the biggest contemporary fashion brands of the 2020s is no joke, so we're really excited to learn about Laura's career path and to get some of her insight on the industry. In this episode, we talk about that route into brand marketing, the brands that are moving North, building the Aries marketing strategy and how Adanola have risen to the top of their sector. You can follow Laura on Insta at: https://www.instagram.com/laura_wardy/I don't think we need to tell you where to find Adanola and Aries, so...Did you enjoy the episode? Send us a text. 💬Subscribe now for new episodes every other Monday. Please take the time to rate and/or review us on Apple Podcasts, Spotify or wherever you get your pods. We cherish every rating and review. They help to ensure this project continues.Join Wear Abouts over on Instagram for bonus video content: instagram.com/wearabouts_podYou can also follow Manchester Fashion Institute on Instagram: instagram.com/mcrfashioninstituteAnd check out our courses here: fashioninstitute.mmu.ac.uk
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This week, we welcome Laura to the show. She's currently Senior Brand Marketing Manager at Adanola and before that was Marketing Director at Aries. Driving the narrative for two of the biggest contemporary fashion brands of the 2020s is no joke, so we're really excited to learn about Laura's career path and to get some of her insight on the industry. In this episode, we talk about that route into brand marketing, the brands that are moving North, building the Aries marketing strategy an...
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Adanola's Laura Ward on the Art of Fashion Marketing
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