EPISODE · Dec 19, 2025 · 28 MIN
Adapt or Die: How to Beat Market Disruption
from Sales For The Nigerian Business Person: The Sales and Marketing Blueprint · host Tavershima Ayede
How to Pivot Your Business Model When the Market CrashesThe wind has died down and your old business model is failing. What do you do? Most people panic and sell their assets. I am telling you: Do not sell the car if you're a taxi driver panicking because of disruptions from UBER/ BOLT and non NURTW people crashing into the taxi and cab hailing space.I am Tavershima Ayede, and in this episode, I show you how to stop being a victim of "market intruders." Whether it’s AI threatening your consulting or fuel hikes killing your taxi margins, the answer isn’t liquidation—it’s a radical model shift. I am recording this outside in Benue because your survival cannot wait! So even though I'm on holiday with the fam, I'm still here with you on the mic.Inside this session we'll discuss: * Model Overhaul: Why "giving value" isn’t enough if you can't "capture" it. * The Logistics Pivot: How to move from chasing passengers to securing steady supply-chain contracts. * The Chauffeur Model: Stop doing "along" and start charging premium upfront fees.Listen to the full episode now and subscribe to reclaim your market share.
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Adapt or Die: How to Beat Market Disruption
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