AI and Storytelling in SMB Marketing with Patrick Gladney episode artwork

EPISODE · Jan 16, 2025 · 26 MIN

AI and Storytelling in SMB Marketing with Patrick Gladney

from CanadianSME Small Business Podcast · host SK Uddin

In this episode of the CanadianSME Small Business Podcast, we’re thrilled to welcome Patrick Gladney, founder of Collective Motion, a boutique marketing agency helping small and medium businesses amplify their voices. With a career spanning leading firms like Ogilvy & Mather, Taxi, and Fleishman Hillard High Road, Patrick brings a wealth of expertise in storytelling and digital strategy.Join us as Patrick shares practical advice on tackling marketing challenges, competing with larger companies, and harnessing the power of AI and short-form video content to stand out in today’s crowded digital landscape.Key Highlights:Common Marketing Challenges: How small businesses can overcome obstacles with creative strategies.Competing with Giants: Strategies to thrive in a competitive digital marketing space.AI in Marketing: Leveraging AI to streamline and enhance marketing efforts.Power of Short-Form Video: Creating impactful videos on a budget to connect with your audience effectively.Special Thanks to Our Partners:RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAConstant Contact: https://www.constantcontact.com/landing1/new-marketer?utm_campaign=canadiansme&utm_medium=sponsorlogo&utm_source=brandIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age! Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.

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