AI for B2B: Automate Your Lead Gen?

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari. In this episode, we explore how AI, automation, and system design help leaders unlock more freedom, enhance performance, and build sustainable digital growth.Our guest is Lilia Olvera, Founder of 15 Element, an AI driven agency specializing in B2B digital transformation. With over a decade of expertise in user experience, lead generation, and performance systems, Lilia brings a unique perspective blending technology, wellness, and purpose driven leadership.Key HighlightsFrom Corporate to Systems Leader: How Lilia’s journey and discipline shaped 15Element.ai and why a system first approach creates freedom and better results. AI’s Fastest ROI Spots: Where B2B and industrial firms can leverage AI and automation to improve user experience and accelerate lead generation. Relational Marketing: Why deeper client relationships drive loyalty, conversions, and long term growth in a crowded digital landscape. Removing Growth Barriers: The operational challenges holding firms back and how 15 Element optimizes systems to cut costs and speed delivery. Wellness and Innovation: Why The Wellness Lab Podcast matters to Lilia’s mission and her long term vision for 15Element.ai.Special Thanks to Our Partners:UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAGoogle: https://www.google.ca/A1 Global College: https://a1globalcollege.ca/ADP Canada: https://www.adp.ca/en.aspxFor more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.