AI in a cookieless world with Claire Jewell from Systema ...

What this episode covers

We interview Claire Jewell who recently started as Head of Marketing for Systema AI. We talk about how the race to privacy is effecting marketing, attribution and how Systema AI actually works with eCommerce businesses to ensure the best CX/UX and how we can still personalise each website visitor, without the requirement for cookies. As I'm sure most would be aware, cookies are slowly being phased out, and this is where System AI work's it's magic. They currently average a 62 X...

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Frequently Asked Questions

How long is this episode of eCommerce Australia?

This episode is 30 minutes long.

When was this eCommerce Australia episode published?

This episode was published on February 6, 2023.

What is this episode about?

We interview Claire Jewell who recently started as Head of Marketing for Systema AI. We talk about how the race to privacy is effecting marketing, attribution and how Systema AI actually works with eCommerce businesses to ensure the best CX/UX and...

Can I download this eCommerce Australia episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.