AI in Email Marketing: How to Build Better Email Lists and Boost ROI episode artwork

EPISODE · Aug 1, 2025 · 40 MIN

AI in Email Marketing: How to Build Better Email Lists and Boost ROI

from Deconstructing Data · host BDEX

Email may be one of the oldest digital marketing tools but it's far from outdated. With AI and automation, it’s getting a major upgrade.On this episode of Deconstructing Data, we’re joined by Brian Minick, Chief Operating Officer at ZeroBounce, a leader in email deliverability, validation, and data hygiene. Brian brings firsthand insight into how smarter data and automation are reshaping outbound strategy, from building cleaner lists to driving higher engagement and ROI.We’ll explore:1. AI-Powered Sales: Smarter Outbound Automation Strategies2. Data-Driven Marketing: Unlocking Customer Intelligence3. Scaling Growth: Data and Automation for All4. Tech StackWhether you're scaling a sales team or optimizing your marketing funnel, this episode is packed with tactical advice and fresh perspective on what AI and data can do for your outbound efforts.

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AI in Email Marketing: How to Build Better Email Lists and Boost ROI

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