AI in je agency: is de échte strijd technologisch of psychologisch? Met Gerard Duursma - 164

from De Verkenners - Dé podcast voor agency leiders & professionals · host De Verkenners Community

“AI vervangt geen mensen. AI vervangt alleen het werk waarvoor mensen nooit bedoeld waren.”In deze aflevering gaat Fabian in gesprek met Gerard Duursma, AI-specialist en oud-agency-eigenaar. Ze duiken diep in een verrassende stelling: "de grootste uitdaging van AI is geen technologie, maar psychologie".Wat je ontdekt:Waarom AI minder over tools gaat en meer over identiteitHoe werknemers door een rouwcurve gaan wanneer hun werk verandertDe parallellen tussen de internetrevolutie, de social-golf en AIHoe agencies strategisch waarde kunnen blijven leveren in plaats van ingehaald wordenHoe je je team door angst, mist en weerstand heen begeleidtWat je als agencyleider nú moet doen om niet te laat te zijnJe runt je agency zelf. Maar je hoeft het niet alleen te doen.Sluit je aan bij De Verkenners CommunityAls eigenaar van een agency hoef je niet elk wiel opnieuw uit te vinden. Binnen onze community brengen we agency-ondernemers samen die dezelfde uitdagingen hebben doorlopen. Wil jij sparren met gelijkgestemden, je later inspireren op events en leren van en met andere agency-ondernemers?Lees meer over De Verkenners Community en sluit je aan.

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This episode is 53 minutes long.

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This episode was published on December 5, 2025.

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