AI Is Becoming the New Referral Source

What if I told you… Patients are already using AI to choose their physical therapist… and you don’t even know it’s happening?On this episode, we will break down how tools like ChatGPT are quietly becoming the new referral source and why some patients are now bypassing traditional healthcare pathways entirely.Watch more from PT Pintcast →https://www.youtube.com/@PTPintcast---EPISODE BREAKDOWN[00:00] – Filter Patients[01:38] – Be The AI Answer[01:53] – AI Leads And Self Pay[03:13] – Intent Behind Prompts[04:04] – Inception Theory[05:25] – Get To No Faster[06:07] – Word Of Mouth 2.0 AI[06:18] – How Did We Search[07:19] – Snap Photos and Ask Questions to AI[08:26] – Master Prompt Questions[09:20] – The AI Knowledge Gap[10:27] – AI Threat To Providers[11:16] – Barrier To Knowledge Gone[12:29] – Coaches Still Matter[15:36] – Concierge Community Model[16:01] – Shared Enemy Marketing[17:08] – Fight Pain [19:29] – Finding The Real Enemy[26:25] – Fitness Brands And Enemies[28:04] – Parting Shots--Want to Connect with Dave?Book a strategy call:https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesThinking of selling your practice or partnering?https://www.fieldmakergroup.comConnect with Dave:Email: [email protected]: @davekittle https://www.instagram.com/davekittle/LinkedIn: https://www.linkedin.com/in/davekittle/orCall (646)-781-8884 Hosted on Acast. See acast.com/privacy for more information.