AI Strategy Shift: Moving Beyond Workflow Automation

from C-Suite Sales & Marketing Perspectives · host Steven MacDonald

Episode #285: Jerome Stewart, Chief Marketing Officer at Conviva, explains why AI must move beyond workflow automation into real business impact. He shares how marketers can use iteration, systems, and sharper messaging to accelerate growth. Stewart also emphasizes that trust and relationships still matter most. His perspective shows how leaders can blend AI speed with smarter outcomes.

Episode metadata supplied by the publisher feed · Published Apr 30, 2026

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AI Strategy Shift: Moving Beyond Workflow Automation

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