EPISODE · Aug 13, 2026 · 9 MIN
AI，正在抢走导游饭碗
from 虎嗅·商业有味道
过去，旅行中的“看懂”是一门需要付费的生意：请导游、租讲解器，或者提前做足攻略。如今，AI正在迅速压低这部分知识服务的价格。拍一张照片、输入一个展品名称，游客就能获得讲解，还能随时追问。最先感受到变化的，是那些靠讲解吃饭的导游。但当知识本身越来越便宜，一个更现实的问题也随之出现：如果游客不再需要花钱听人讲故事，导游还能靠什么留下来？00:00:09 AI抢走讲解生意00:03:35 知识正在变便宜00:06:56 “活人感”成为溢价
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AI，正在抢走导游饭碗
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