Além do hype: como a IA acabará com o ‘achismo’ no Brasil

No episódio desta quinta-feira (8), recebemos Fabio Gandour, PhD em Ciência da Computação e com 28 anos de experiência na IBM, para uma conversa franca sobre o futuro da Inteligência Artificial no Brasil.  Gandour analisa o "movimento pendular" da tecnologia — que oscila entre o hype exagerado e a rejeição — e explica como a IA Generativa será a ferramenta chave para encerrar a cultura do "achismo" nas empresas, substituindo palpites por decisões estratégicas baseadas em dados. O papo também explora a engenharia de prompt como uma competência de gestão, ensinando que saber fazer a pergunta certa à IA é o diferencial do executivo moderno. Você também vai conferir: Samsung alerta: celulares vão ficar mais caros; Suas milhas de viagens aéreas podem estar à venda na dark web sem que você saiba; Sabiazinho-4: brasileira Maritaca lança novo modelo de IA. Este podcast foi roteirizado e apresentado por Marcelo Fischer e contou com reportagens de Nathan Veira, Jaqueline Sousa e João Melo, sob coordenação de Anaísa Catucci. A trilha sonora é de Guilherme Zomer, a edição de Lívia Strazza e a arte da capa é de Erick Teixeira.See omnystudio.com/listener for privacy information.

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This episode was published on January 8, 2026.

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