Alessandro Bogliari Bet His Last $1,500 on TikTok (Now Runs a 50-Person Agency)

Today we talk with Alessandro Bogliari, co-founder and CEO of The Influencer Marketing Factory.---💼 Join 47,000+ following on LinkedIn: https://www.linkedin.com/in/brianfoconnor/🐦 Join 40,000+ following on Twitter: https://x.com/BrianFOConnor0:00 Meet Alessandro Bogliari0:11 From $1,500 to Google, Sony & Hyundai0:52 The Moment He Couldn't Do It All Alone4:13 Why Finance Was So Painful6:30 Agency vs. In-House: What Broke8:24 When to Hire Employees vs. Contractors10:12 How He Split the Finance Team14:14 60 People: How the Team Breaks Down15:42 Adding Layers So the CEO Isn't Pinged 24/718:40 Strategists vs. Executors: How Pods Work20:07 Why Onboarding Is a Goldmine22:07 How He Caught the Broken Telephone Problem25:24 Onboarding, Culture, Change Management27:12 "Don't Think Other Businesses Are Perfect"31:50 How to Prioritize With Unlimited Ideas32:49 Phase 1: Market Share With $1,50035:07 Phase 2: Operations & Margins35:50 Phase 3: Senior Hires to Scale36:30 Phase 4: Think Like a Buyer, Not a Founder39:44 What He's Fixing in the Next 90 Days40:09 The RFP Game With Fortune 500s42:57 Where to Find Alessandro