Amazon Advertising today & tomorrow | Episode #65 Online Seller UK Podcast with Mark James from Perpetua

We have seen many changes with Amazon advertising this year, and I am sure there is more to come for the benefit of the advertisers. In this podcast, Mark James, Head of the European operations for Perpetua, talks about how Amazon advertising has evolved and predictions for 2022. Key topics:   What are your areas of expertise at Perpetua?  How have you seen Amazon advertising evolve over the last 12 months?  ️What is the Amazon DSP, and why should a seller consider using it?  ️What's your prediction for the next 12 months in Amazon advertising? Host: Prabhat Shah Guest: Mark James ( https://perpetua.io/ ) YouTube: https://www.youtube.com/c/OnlineSellerUK1 Spotify: https://open.spotify.com/show/5DXv3kSyA4vpqVWGmwNEx8 iTunes:  https://podcasts.apple.com/us/podcast/online-seller-uk/id1580860682 If you like what you hear, please give the Online Seller UK channel a 5-star review and share it with your friends! ═══════════════════════════════════════ Scale your Amazon Sales with Online Seller UK Services https://onlineselleruk.com/amazongrowth/