EPISODE · Jun 25, 2026 · 28 MIN
Amazon SEO & DTC: How to Scale Outside the Marketplace
from My Amazon Guy · host Steven Pope
Send us Fan MailDirect to consumer strategy for Amazon sellers helps protect customer data, margins, and brand control before account risk hits. This video covers Amazon to Shopify strategy, ecommerce paid media, UGC ads, email SMS retention, website conversion rate, and fulfillment. Learn how Amazon sellers can use customer data, Meta ads, TikTok ads, Google Shopping, MCF, and ecommerce funnels for brand growth.Stop letting Amazon own the customer relationship, get a growth plan built before one policy change hits your brand: https://bit.ly/4jMZtxu#AmazonSellers #EcommerceGrowth #ShopifyStrategy #AmazonFBA #BrandGrowthWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Why Amazon Sellers Need Brand Control00:31 - Customer Data and Margin Problems on Amazon02:13 - Amazon and Website Pricing Strategy03:32 - Creative Refresh for Ecommerce Ads06:47 - Paid Media Funnel for Brand Growth10:41 - Using Amazon AMC for Lookalike Audiences11:50 - Email and SMS System for Retention14:00 - Website Optimization for More Sales18:32 - Amazon Pages vs Ecommerce Websites19:59 - Inventory and Fulfillment Setup21:29 - Tracking, Pixels, UTM Tags, and Attribution24:17 - Retention and Customer Lifetime Value25:45 - Customer Experience That Can Beat Amazon27:02 - Common Ecommerce Growth Mistakes-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
What this episode covers
Send us Fan Mail Direct to consumer strategy for Amazon sellers helps protect customer data, margins, and brand control before account risk hits. This video covers Amazon to Shopify strategy, ecommerce paid media, UGC ads, email SMS retention, website conversion rate, and fulfillment. Learn how Amazon sellers can use customer data, Meta ads, TikTok ads, Google Shopping, MCF, and ecommerce funnels for brand growth. Stop letting Amazon own the customer relationship, get a growth plan built bef...
NOW PLAYING
Amazon SEO & DTC: How to Scale Outside the Marketplace
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.