Amazon's 75-Character Title Change: What You Need to Know episode artwork

EPISODE · Aug 5, 2026 · 3 MIN

Amazon's 75-Character Title Change: What You Need to Know

from My Amazon Guy · host Steven Pope

Send us Fan MailAmazon’s 75-character title limit changes how sellers write product titles, place keywords, and use Item Highlights for Amazon SEO. Amazon product title guidelines now split search terms between a 75-character item name and a searchable 125-character Item Highlights field. The video covers the 2026 rollout, Amazon AI title changes, repeated-word rules, mobile search, keyword order, testing, and seller control.Sellers who refuse to let Amazon AI choose their highest-value keywords can schedule a listing strategy call before rankings move: https://bit.ly/4jMZtxu#AmazonSEO #AmazonFBA #AmazonSeller #AmazonListingOptimizationWant free resources? Dowload our Free Amazon guides here:Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusPAmazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Amazon 75-Character Title Limit Explained00:39 - Why Amazon Shortened Product Titles for Mobile01:14 - Amazon Title Rollout Timeline and Category Changes01:50 - Keyword Repetition Rules for Item Highlights02:33 - Testing Shorter Titles and Avoiding Amazon AI-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

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Send us Fan Mail Amazon’s 75-character title limit changes how sellers write product titles, place keywords, and use Item Highlights for Amazon SEO. Amazon product title guidelines now split search terms between a 75-character item name and a searchable 125-character Item Highlights field. The video covers the 2026 rollout, Amazon AI title changes, repeated-word rules, mobile search, keyword order, testing, and seller control. Sellers who refuse to let Amazon AI choose their highest-value ke...

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Amazon's 75-Character Title Change: What You Need to Know

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