Ambition, Mom Guilt, Making Money and Being Yourself with Cat and Nat

On today’s episode of This Mother Means Business, Laura sits down with Cat & Nat (Catherine Belknap and Natalie Telfer) — best friends, business partners, and the voices behind one of the most honest (and hilarious) takes on motherhood online.They dive into what it really looks like to build a business as a mom, let go of perfection, navigate guilt, and create success without overthinking every move. This conversation is equal parts refreshing, validating, and packed with real-life perspective on showing up, making money, and doing things your way.In this episode you will hear:00:02 — Meet Cat & Nat: from “accidental millionaires” to business owners  01:32 — Letting go of perfection in motherhood  04:54 — Coming back to yourself instead of trying to “have it all together”  05:54 — Confidence vs. overthinking: different ways of showing up  09:04 — Why you have to show up online (even when it feels cringey)  10:51 — Mom guilt, messy homes, and doing what actually matters  13:17 — Balancing ambition and motherhood (and why guilt shows up either way)  16:44 — Why “being a good mom” isn’t what you think  17:07 — Self-doubt, being self-taught, and redefining expertise  18:20 — How their business actually started (and evolved)  22:20 — Revenue streams, income realities, and how business shifts over time  24:05 — Why following trends won’t work (and what to do instead)  27:04 — Building a community vs. being an “influencer”  30:14 — What’s next for Cat & Nat (and embracing different seasons)  32:36 — Seasons of business: when to say yes vs. when to pull back  34:19 — Why older kids can need you more than babies Cat & Nat's Links:Podcast: https://catandnat.ca/podcast/Cat & Nat on Tour: https://catandnat.ca/tour/The Common Parent Website: https://www.thecommonparent.com/Instagram: https://www.instagram.com/catandnatJoin This Mother Means Business : www.thismothermeansbusiness.com Laura's Links:• Website • Laura's Instagram • LinkedIn • Facebook • Pinterest • TikTok