Amir Bohnenkamp @Heyflow. Educating users about the product

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #29, we are talking with Amir Bohnenkamp, Co-Founder at Heyflow (https://heyflow.app/). We talked about the way VCs approach communication with the startups and why they still expect businesses to be spending money they've raised even in this unstable market. Amir shared the way Heyflow chose different growth and marketing channels and why it's important to never assume people will understand how your product works but to educate them in the most convenient way. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Company website - https://saas.group/