AMZPPC #130: Your Guide to Amazon Prime Day 2021

Amazon Prime Day 2021 is less than a week away. Do you have everything you need to take advantage of this potential windfall of sales? We're here to walk you through everything you need to make this Prime Day a success, from pre-emptive optimization to budgeting to special campaigns and more.   We'll see you in The Badger Den!   1:05 Intro  3:47 Preparing for Prime Day  8:30 Preemptive Optimization  10:20 Budgeting for Prime Day  15:04 Managing Prime Day Bids  17:45 Timing Your Adjustments  20:08 Special Campaigns for Prime Day  25:07 Closing Thoughts  27:40 Secret Post-Show Message   Links & Resources Companion blog: https://www.adbadger.com/blog/amazon-prime-day/  All our episodes and show notes are available at https://www.adbadger.com/podcast Ad Badger Version 2: https://www.adbadger.com/pricing/   Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ   Host and Executive Producer: Michael Erickson Facchin   Senior Producer: Nancy Lili Gonzalez   Video and Audio Editor: Pedro Moreno ([email protected])   Graphic Designer: Emma Walker   Content Writer: Vincent Gulliver