EPISODE · Nov 18, 2022 · 35 MIN
Angela Voss on All-Inclusive TV
In this Marketing Over Coffee: Learn about the Latest In TV Advertising from Marketing Architects' Angela Voss Direct Link to File Brought to you by our sponsors: LinkedIn and The Mailworks Angela starting in digital and then moving to MA when they were the leaders in Radio (the largest holder of 800 numbers after the phone company!) Fighting back Google's push into radio Moving the science of driving response over to TV Creating the All-Inclusive TV Offering Nuts.com case study - 10 days to launch! 10:06 LinkedIn – We've got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Deciding not to go back to the office post Covid Balancing Brand vs. Performance in the creative Helping clients enter the TV market for the first time with less pain Creative ESP, the pre-testing platform 19:12 Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With The Mailworks, hit mailboxes on time, manage every campaign, and track your results easily online. For MOC listeners: set up a free call with one of their experts themailworks.com/moc Using Animatics to test messaging Annika the AI based media buying platform TV as the best storytelling medium, but the hardest to measure Cord shavers Join The Analytics for Marketers Slack group! Follow John and Chris on LinkedIn Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
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Angela Voss on All-Inclusive TV
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