Artificial Intelligence a Marketing friend or foe?

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.In this episode, social media sales strategist and coach Louise McDonnell joined me to talk about all things Artificial Intelligence or AI.Louise shared her journey into social media marketing and stressed its significance in business communication strategies.She recently attended the World Social Media Marketing Conference in San Diego in California, and was particularly fascinated by the talks about AI.She shared how she has applied AI to her work to improve what she does every day. She explained how beneficial she believes AI can be for your business, but there can be ethical issues associated with it and authenticity is what’s most important for your business.Louise emphasised the pivotal role of social media marketing in the modern workplace, and stressed that if you are clear on your message and serious about your social media strategy and how you use AI, you can make your business even more successful.If you would like to get involved in the podcast or work with The Communications Coach email us: [email protected] is by Amanda FitzgeraldAisling’s Socials:www.thecommunicationscoach.iehello@thecommunicationscoach.ieInstagram: @thecommunicationscoach.ieLinkedIn: https://www.linkedin.com/in/aislingorourkecc Hosted on Acast. See acast.com/privacy for more information.