Award Winning Business Coach Andrew Priestley Interview

Award winning business leadership coach, international speaker and one of the UK’s top 100 entrepreneur mentors Andrew Priestly joins Fredrik, Ivan and Charlie today to talk all things business. Together they discuss how important it is for entrepreneurs to know their own values, the mindset of an entrepreneur and how to invest in yourself means you need to first believe in yourself.   KEY TAKEAWAYS The best entrepreneurs are really clear on their values and their overall intentions. What is it you’re trying to do? Whilst making money is appealing in business, it is not the sole reason you should be an entrepreneur, think about what your overall goal is.   Most businesses work on this idea of ‘money’ and ‘volume’. So if you have a really low cost item, then you have to drive the volume up, you always want to make a profit. Your job is to market and drive traffic as you cannot offer something at a low price at a low volume.   The mindset of an entrepreneur is knowing that you can create massive value for people because you know who your market is, what they want and the problems they are trying to solve.   Direction and determination are two variables that drive entrepreneurs. You need to know where you are going and how you want to get there. You might know where you want to go but if you lack the direction, you won’t get there. You might have determination, but you don’t know where you’re going.   To get anywhere in life you have to invest but you have to understand what investing actually means. To invest means to deep dive, reflect and take time to think things through. You should also invest emotionally in yourself, invest in your dreams and desires and always believe in your ability to achieve them, that in itself is investment. A lot of people invest outwardly but they do not work on themselves internally.   BEST MOMENTS “You will get less people, but they will start paying more money.” “If you cannot get $97 worth of value out of a two hour seminar then you need to check for the pulse.” “As soon as you start to look ripped your ego goes through the roof.” “You learn a lot just by doing stuff.”   ABOUT THE GUEST Andrew Priestley is a qualified, award-winning business leadership and executive coach with extensive experience working with a diverse range of established SME and corporate clients worldwide.In 2017, he was ranked in the Top 100 UK Entrepreneur Mentors .Qualified in Industrial and Organisational Psychology, he is the best-selling author of three books: The Money Chimp, Starting and Awareness; and has edited several other best-selling titles including Retire Inspire, Sales Genius, and the bestselling Fit For Purpose Leadership series.He initially started coaching high-end compliance clients (aviation, mining, law, medicine, engineering etc) and developed an award winning leadership development methodology based on five traits of highly effective leaders, that is used worldwide.Andrew is a highly sought after international speaker and facilitator.   Contact: Website: https://andrewpriestley.com/about-andrew-priestley/ Linkedin: https://uk.linkedin.com/in/andrewpriestley Twitter: @ARPriestley   ABOUT THE HOST Serial entrepreneur Fredrik Sandvall loves sharing ideas and interviewing world-class entrepreneurs and influencers. Invest in You is about investments, entrepreneurs, personal development and doing fun things. He hopes to ensure you take action, helping others and yourself, plus enjoy the journey we call life. CONTACT METHOD Contact Fredrik Sandvall – Invest in You  https://www.linkedin.com/in/sandvall/?originalSubdomain=uk  https://sandvallinvest.com/  https://www.facebook.com/FredrikinLondon https://itunes.apple.com/gb/podcast/investing-skills/id1445899547?mt=2  Contact Charlie Sandvall Charlie Sandvall LinkedIn  Contact Ivan Sandvall Ivan Sandvall Instagram