EPISODE · Jun 3, 2026 · 24 MIN
B2B Enterprise Sales Strategy: How a $250K Account Grew to $2.5M | Humanized Episode 2
from Humanized: A Human to Human Marketing Podcast for Revenue Leaders · host Marisa Sanfilippo
Marina Romanisio shares how she grew a Telco enterprise account from $250K to $2.5M per quarter — not through harder pitching or more sales decks, but through trust, partnership, and a customer-first approach.We unpack what actually drives long-term enterprise sales growth, the shift from being viewed as a vendor to becoming a strategic partner, and why the strongest B2B relationships are built by understanding people before trying to close them.Whether you're a founder, Head of Marketing, revenue leader, or sales professional, this conversation explores enterprise sales strategy, trust-based selling, customer relationships, revenue growth, and what it really takes to build partnerships that compound over time.Follow Marinawww.linkedin.com/in/marinaromanisioConnect with Marisawww.linkedin.com/in/[email protected]
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B2B Enterprise Sales Strategy: How a $250K Account Grew to $2.5M | Humanized Episode 2
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