Bad Jeans
from Adspeak
Brooke Shields did it in the ’80s. Sydney Sweeney did it in 2025. We compare the ad playbook then and now—and how American Eagles' “Great Jeans” campaign became a Rorschach test for the American psyche.
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Frequently asked questions
How long is this episode of Adspeak?
This episode is 31 minutes long.
When was this Adspeak episode published?
This episode was published on August 12, 2025.
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