【百大顧問直播】產品為什麼會失敗？好產品是什麼樣？掌握關鍵「四力」，提高產品思維勝率！

from 商周Bar · host 商業周刊_百大顧問直播小組

「#商周百大顧問直播」邀您加入共學行列，立即報名→ https://bwnet.pse.is/100podcast 本集節目來自12月7日商周百大顧問直播的精華內容來賓：商業思維學院產品長蔡伊芳聆聽重點：在你的公司，做新產品的成功率有多少？來自不同調查機構告訴我們：有75%產品會走向失敗；每13個產品專案中只有1個會成功；產業平均新產品開發失敗率高達41%⋯⋯在在指向一件事：要做好產品，失敗率極高。產品為什麼會失敗？好的產品該是什麼模樣？如何增加產品邁向成功的勝率？本集百大顧問邀請商業思維學院產品長蔡伊芳，曾在蝦皮、華碩、瑞典網通大廠Axis等跨國企業擁有逾10年產品經驗，旗下產品更曾在2年中成長率超過400%，同時也是百萬人氣專欄作家。蔡伊芳將分享： - 如何增加產品成功的勝率：好產品的四個面向 - 如何用產品思維將自己打造成好產品? 您的意見是商周成長的動力，感謝您給我們回饋與改進的機會歡迎填寫滿意度調查表：https://forms.gle/jqCZEWrcK9cYhpej6 -- Hosting provided by SoundOn

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【百大顧問直播】產品為什麼會失敗？好產品是什麼樣？掌握關鍵「四力」，提高產品思維勝率！

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