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EPISODE · May 7, 2020 · 13 MIN

Basic Automation: Email Marketing 201

from Apophenic

Adding a little bit of automation to your email marketing strategy can help nurture "cold" leads without a lot of extra hands-on effort. Building on the last episode about list segmentation, let's look at the two types of automations that I recommend to clients when they are just getting started: Welcome sequences and follow-up sequences.Show Notes: https://controlmousemedia.com/podcast/basic-automation-email-marketing—Marketing Without the Marketing is available wherever you listen to podcasts:Apple Podcasts http://bit.ly/mwm-itunesSpotify http://bit.ly/mwm-spotifyOvercast http://bit.ly/mwm-overcastGoogle Podcasts http://bit.ly/mwm-playStitcher http://bit.ly/mwm-stitcherPocketCasts http://bit.ly/mwm-pocketcastsPlayerFM http://bit.ly/mwm-playerfmBreaker http://bit.ly/mwm-breakerBeyondpod http://bit.ly/mwm-beyondpodCastbox http://bit.ly/mwm-castboxTuneIn http://bit.ly/mwm-tuneinAnchor https://anchor.fm/mboezi

Episode metadata supplied by the publisher feed · Published May 7, 2020

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Basic Automation: Email Marketing 201

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Adding a little bit of automation to your email marketing strategy can help nurture "cold" leads without a lot of extra hands-on effort. Building on the last episode about list segmentation, let's look at the two types of automations that I...

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