EPISODE · Jan 24, 2025 · 29 MIN
BDTP. Bullseye Customer Research with Michael Margolis
from UI Breakfast: UI/UX Design and Product Strategy · host Michael Margolis, Jane Portman
Today we have another episode of Better Done Than Perfect. Listen in as we talk to Michael Margolis, UX Research Partner at Google Ventures. You'll learn about their bullseye customer sprint, the difference between an ideal customer profile and the bullseye customer, how to apply prototypes, and more.Please head over to the episode page for the detailed recap and key takeaways.Show notesLearn More Faster – Michael’s bookFollow Michael on LinkedInThanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.SponsorThis show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
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What this episode covers
How do you narrow down to your perfect customer? In this episode, we talk to Michael Margolis, UX Research Partner at Google Ventures. You'll learn about their bullseye customer sprint, the difference between an ideal customer profile and the bullseye customer, how to apply prototypes, and more.
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BDTP. Bullseye Customer Research with Michael Margolis
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