EPISODE · Jan 28, 2026 · 10 MIN
Beaten by a Cheap Agent? How to Compete Without Dropping Your Fee
from The Estate Agent Consultancy Podcast · host The Estate Agent Consultancy
You’ve just lost a listing to a cut-price online agent charging a third of your fee — now what?In this episode, I answer a frustrated but familiar question: “How am I supposed to compete with these budget brokers?” If you’re sick of being undercut and wondering whether to slash your fee just to survive, stop right there.Here’s what we unpack:•Why dropping your price isn’t the solution•How to build value that makes 1.5% look like a bargain•The mindset and messaging shift to win clients without racing to the bottomIf you’ve ever felt deflated after losing out to a low-fee competitor, this episode is your reset button.🎧 Hit play and learn how to sell your value — not your price.📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and I’ll send it straight over.📥 Want FREE materials to help get you your next instruction? Head to: https://www.estateagentconsultancy.com/freeintro💻 Want to launch or scale your own estate agency business?Book a free discovery call here: https://theestateagentconsultancy.as.me/sixty-consultation🎓 To access to our ‘Your First £100,000 Estate Agency’ video course. Head over to: https://www.estateagentconsultancy.com/your-first-100000-digital-course📅 Want to join our next free webinar?Get added to the VIP list to find out first: https://www.estateagentconsultancy.com/webinar👥 Thinking of launching your own property coaching business?See how to partner with us to help you: https://www.estateagentconsultancy.com/partnerwithusAny questions? Just email: [email protected] or visit us at https://www.estateagentconsultancy.com
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Beaten by a Cheap Agent? How to Compete Without Dropping Your Fee
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