Become a Marketing and Social Media Giant Like this Private Fertility Practice

This week on the DrMarketingTips podcast, Jennifer sits down with Mark P. Trolice, M.D., Director of Fertility CARE: The IVF Center in Winter Park, Florida, to discuss his success in providing exemplary patient customer care, rocking it on social media, and establishing and maintaining patient relationships throughout his 20+ years in private practice.According to Dr. Trolice, success rates, good reputation, and patient satisfaction are not enough. To successfully market and engage patients requires a continuous 24/7 attitude. It’s never being satisfied and constantly striving to meet patients where they are and make their lives easier at every turn. With the competition literally a mouse click away, Dr. Trolice uses every social media trick in the book to grab patients’ attention and keep them coming back.The kicker? He accomplishes it all without breaking (or even denting) the bank.