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Becoming an Indistractable Author | Nir Eyal

Episode 29 of the Book Is the Hook podcast, hosted by Eric Koester, titled "Becoming an Indistractable Author | Nir Eyal" was published on October 8, 2019 and runs 28 minutes.

October 8, 2019 ·28m · Book Is the Hook

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"There are three steps to mastering your internal triggers and becoming an indistractable author. We have to reimagine the task, reimagine the trigger, and reimagine our temperament." Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include Eventbrite (NYSE:EB), Refresh.io (acquired by LinkedIn), Worklife (acquired by Cisco), Product Hunt, Marco Polo, Presence Learning, 7 Cups, Pana, Kahoot!, Byte Foods, FocusMate, and Anchor.fm (acquired by Spotify). Nir attended The Stanford Graduate School of Business and Emory University.

"There are three steps to mastering your internal triggers and becoming an indistractable author. We have to reimagine the task, reimagine the trigger, and reimagine our temperament."

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”

Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life.

In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business ReviewTechCrunch, and Psychology Today.

Nir is also an active investor in habit-forming technologies. Some of his past investments include Eventbrite (NYSE:EB), Refresh.io (acquired by LinkedIn), Worklife (acquired by Cisco), Product HuntMarco PoloPresence Learning7 CupsPanaKahoot!Byte FoodsFocusMate, and Anchor.fm (acquired by Spotify).

Nir attended The Stanford Graduate School of Business and Emory University.

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