Beer Labeling Compliance

Having a good label for your beer is critical. The label identifies you as the producer and showcases your style to consumers, while also informing them as to what they are about to enjoy. However, that means there are a lot of rules and procedures that breweries need to follow when drafting their labels, imposed by both state and federal agencies. Get ahead of your compliance needs by hearing Alex Koral, regulatory general counsel for Sovos ShipCompliant, discuss the basics and not-so-basics of beer label regulations.Including:-COLAs for breweries-What must and what cannot be on a beer label-Considerations for NA beer-An overview of state brand registration requirementsBased in Boulder, Colorado, Alex Koral is Regulatory General Counsel for Sovos ShipCompliant, where he serves as lead legal researcher for beverage alcohol regulation and has become a leading expert on interstate distribution of alcohol. He has spoken on the topic at many industry events including the Craft Beer Professionals Virtual Conferences, Craft Brewers Conference, American Craft Spirits Association Convention, as well as meetings for the National Council of State Liquor Administrators and the National Liquor Law Enforcement Association. Alex has been in the beverage alcohol arena since 2015, after receiving his J.D. from the University of Colorado Law School. Join us in person for CBP Connects TampaDecember 7-9, 2026Come get inspired, leave with actionable strategies: https://cbpconnects.com/