Behind Calm's unexpected Election Night win

from Ad Age Insider · host Jeanine Poggi

In this week's episode Ad Age's Jeanine Poggi is joined by Katie Shill, senior director of brand marketing at Calm. The meditation app won election night with its sponsorship of CNN's "Key Race" alerts, encouraging viewers to take a break and find a moment of calm. Shill discusses how the sponsorship came together, results of the buy and how the meditation company plans to sustain the momentum moving into 2021.

Episode metadata supplied by the publisher feed · Published Nov 24, 2020

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Behind Calm's unexpected Election Night win

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Ələmdar Manafov Ələmdar Manafov Mən qarşıma çıxan suallara cavab axtarıram və hər kəs ilə paylaşıram.Sloqanım: Be PositiveSosial media hesablarım:Ələmdar ManafovINSTAGRAM və LİNKEDİN hesabı.Ələmdar Manafov known 8+ years Marketing Strategist | Branding & Digital Expert | Founder of Be Positive Company. He was born on 29th July, 1994 in Baku, Azerbaijan. Alamdar started his career at the age of 23 as a Social Media Advisor . He later started releasing his trainings on Social Platforms. He first released Personal Branding course in 2019.Alamdar is best known for his trainings on Instagram, Facebook. In November, 2020 Alamdar started to work with Big Companies. Then he created a YouTube channel which he uses for making videos and also to teach, provide tips, guide and help fellow Entrepreneurs to fit in the world.

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This episode is 28 minutes long.

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This episode was published on November 24, 2020.

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